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February 11, 2005
Corporate Commands
Something that I found via Bruce Sterling's blog at Wired, it seems like an amazing idea :
'WHAT IS A CORPORATE COMMAND?
A Corporate Command is an instruction work, a call to action in the form of an imperative:
"Just Do It"
"Turn on the Future"
"Live without Limits"
"Tap into great taste"
"Think different"
"Ride the light"
"Live Like You Mean It"
It is the hypothesis of the Institute for Infinitely Small Things that these commands, largely and consciously ignored by a public over-saturated with advertisements, function at the scale of the infinitely small. Tiny events that do not disturb one's consciousness or disrupt one's identity as "free" agents, these commands seep under the surface of the individual and lay claim to the territory of the Deleuzian Virtual. Desire, memory, and future potentiality become territories for conquest and tactics for social and political control.
By compiling, tabulating, concretizing and enacting these commands in the International Database of Corporate Commands (IDCC), the Institute for Infinitely Small Things seeks to better understand the mechanisms behind this deployment of power and its larger cultural ramifications.'
This is from The Institute for Infinitely Small Things, if you want to add any corporate commands yourself, you can add them to Corporatecommands.com
Posted by at February 11, 2005 09:13 PMAdvertising is magick.
Posted by: lvx23 at February 12, 2005 09:32 AMDid any of you guys ever see the Douglas Rushkoff Piece 'The Persuaders'? You can stream it here:
http://www.pbs.org/wgbh/pages/frontline/shows/persuaders/
I had a hard time watching it, seeing these people use the cutting edge, state of the art propoganda techniques for questionable and even destructive means. I consider Madison Avenue, along with televangelists to be black magickians.
Posted by: Paul Hughes at February 12, 2005 11:14 AMYeah, I thought it was excellent. Creepy, but excellent. Some line about the best advertising being the kind you don't even realize is advertising. Seamless and integrated.
Posted by: lvx23 at February 12, 2005 09:31 PMI haven't seen that, but thanks for the link. I'll remember to have a look at it, even though I have an idea that I'll also find it creepy, but it will be good to know just what some of these people are doing.
Posted by: rob at February 13, 2005 06:36 AMwell,here we are at the crux of the matter.my job is to reprogram behaviour.i use trance.much like shamans and priests and politicians.i use words,inflection,rhythm,pace,body language,breathing and some things that i conciously don`t understand to create a state of suggestability in my clients and then evaluate thier behaviour and reduce it to it`s bare elements and then restructure it in a more effective way for the client.
www.ctyme.com/bwash/bwash.htm
this link is to an article about mind control.it`s not a very comforting read,but it`s the truth.
Thank you! Chinese Apes.
Posted by: Yellow Monkey at March 1, 2005 08:24 AM